8 Strategies To Boost Sales With Your Home Based Business.
1. The “Keep It Anyway” Strategy
The “if you don™t (your product™s benefit), you can keep my product for free…” strategy tells your prospects that you will be losing money if your product doesn™t do what you say it does. People know you™re not in business to lose money.
2. The “Worldwide” Strategy
The “it™s a great feeling to improve people™s lives from all over the world….” strategy tells your prospects it doesn™t matter where they live, they still can order your product. Plus, it tells them that you like to make your customers happy.
3. The “Crazy And Stupid” Strategy
The “my friends and family think I™m crazy and stupid for offering this product at such a low price…” strategy tells your prospects that people in your life consider your product to be far more valuable than what you charge for it.
4. The “Experts Buy Too” Strategy
The “I worked directly with (no.) (expert type people)…” strategy tells your prospects that even professionals buy your product. People will think experts won™t purchase a product that doesn™t work.
5. The “Don™t Know Me?” Strategy
The “I realize that you may not know me personally, but look at what people that know me say…” technique tells your prospects that if they knew you personally this is what they would think. You could give them a big list of personal testimonials.
6. The “Simple Is Good” Strategy
The “but don™t let the simplicity of (your product name) deceive you, it™s…” strategy tells your prospects just because your product is simple and easy to use doesn™t mean it won™t give them their desired benefit. People sometimes think it should be hard to use in order to improve their life.
7. The “Multiple Levels” Strategy
The “there are (no.) versions you can choose from…” strategy tells your prospects that they can pick a version of your product based on their situation. Each version could vary in price, experience, bonuses, etc. You could label the different versions of your product as: basic, deluxe, gold, silver, bronze, etc.
8. The “FAQ” Strategy
The “if you still aren™t sure please read our Frequently Asked Questions…” strategy tells your prospects that you may be able to answer one of their buying questions without them taking the time to contact you. It will also save your business time and money having a FAQ page.
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