7 Methods To Make More Sales With Your Home Based Business.
1. The “Yearly Expenditures” Strategy
The “if you spent at least ($) in the last year on one (similar product) then this may be the most important letter you read all year…” strategy tells your prospects that they may have wasted their money trying product after product to improve their life when all they really needed was your product.
2. The “About The Buzz” Strategy
The “see for yourself what all the buzz is about…” strategy tells your prospects that your product must be really popular because they™ve heard good things about it too. It would be more powerful if you actually had a huge product launch where many people were promoting it.
3. The “Stipulation” Strategy
The “by ordering, you agree to not redistribute, copy, sell, or reveal any of (your product™s name) to anyone…” strategy tells your prospects that your product is very valuable because you are actually making them agree to buying stipulations (which most people already know).
4. The “Boring” Strategy
The “I am not going to bore you with a long sales letter…” strategy tells your prospects that reading your sales letter won™t put them to sleep. You could even offer them a bonus for just reading it. It will give them extra motivation.
5. The “Why, When” Strategy
The “why are you still (prospect™s problem)…when you can (your product™s benefit)…” strategy tells your prospects that you are questioning why they would be satisfied with their situation. You just need to tell them how your product will improve their situation.
6. The “Outsourcing” Strategy
The “you can benefit from the hard work of others…” strategy tells your prospects that a team of people worked together to develop your product. You could also list what type of professionals they were, like: scientists, authors, inventors, chemists, safety specialists, etc.
7. The “License To Drive” Strategy
The “it™s almost like having a license (or ticket) to…” strategy tells your prospects your product will give them the indisputable right to gain their desired benefit. It will sound very possible that they will reach their goals.
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