Seven Strategies To Increase Sales With Your Home Based Business.
1. The “Hidden Sales Letter” Strategy
The “the following report can help you save ($) and even make you ($) very quickly…” strategy tells your prospects that reading your sales letter can actually help them save and make money. You just need to present your sales letter as an informative report.
2. The “Hard To Use” Strategy
The “most (product type) sometimes can be very difficult to understand and use. That is why I created…” strategy tells your prospects they shouldn™t purchase from your competition. You were able to solve the problems that occur in the industry.
3. The “My Opinion” Strategy
The “do you really need another (your product type)? My opinion on this might surprise you…” strategy tells your prospects to question themselves and persuades them to consider your opinion before they answer. They will want to find out if they could be surprised. Your opinion should help influence them to purchase your product.
4. The “Respect Your Time” Strategy
The “I am going to cut through the hype and get straight to the point…” strategy tells your prospects that you won™t be wasting their time by fluffing up your product offer. People value their time greatly. They will respect the fact that you value their time too and possibly might buy your product.
5. The “Difference Between” Strategy
The “this is hardly ever discussed but can mean the difference between being (positive feeling) or (negative feeling)…” strategy tells your prospects that you will reveal some information that many people don™t talk about. The information or your product will give them the positive feelings they desire.
6. The “If You, You Can” Strategy
The “if you can point and click, I will show you how to (your product™s benefit)…” strategy tells your prospects that if they can do something simple, they can easily gain their desired benefits. You could list simple things like reading, typing, scrolling, surfing, etc.
7. The “Short Path” Strategy
The “this is the shortest and easiest path to (your product™s benefit)…” strategy tells your prospects that your product will deliver their desired benefit quicker than your competition. It tells them other products take longer to work and are harder to use.
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